BIBFRAME Instance

Title

Leveraging AI-powered marketing in the experience-driven economy

Identified by

  • Isbn: 9798369395622 (paperback)
  • Isbn: 9798369395639 (ebook, canceled or invalid)
  • Isbn: 9798369395615 (hardcover)
  • Lccn: 2024055176

Note

Includes bibliographical references and index.

Dimensions

26 cm

Extent

xxi, 540 pages

Provision Activity

Publication Statement

Hershey, PA: IGI Global Scientific Publishing, [2025]

Responsibility Statement

[edited by] Rhytheema Dulloo, Hindustan Institute of Technology and Science, India, Anand Kurian, University of Exeter, UK, Minja Bolesnikov, Swiss School of Business and Management, Switzerland, Ilse Struweg, University of Johannesburg, South Africa, Mathiyazhagan Kaliyan, Thiagarajar School of Management, India

Media

Issuance

Carrier

Admin Metadata

  • Date: 2026-09-11T20:15:50.630483+00:00
  • Agent: cbc
  • Status: c
  • Derived from: 24003612

Admin Metadata

  • Date: 2026-09-11
  • Cataloger id: Unknown
  • Description level: http://id.loc.gov/ontologies/bibframe-2-6-0/
  • Description language: eng
  • Description authentication: pcc

Alternative Formats

Blue Core Actions