BIBFRAME Work

Title

Consumer experience and decision-making in the metaverse

Type

• Monograph
• Text

Contribution

• Tarnanidis, Theodore (author )
• Tarnanidis, Theodore, 1977- (editor)

Subject

• Consumer behavior--Technological innovations (LCSH)
• Marketing--Social aspects (LCSH)
• Customer relations (LCSH)
• Metaverse (LCSH)

Language

• English

Classification

• LCC: HF5415.32 .C658675 2024 (Assigner: dlc) (Status: used by assigner)
• DDC: 658.8/343 (Assigner: dlc)

Content

• text

Supplementary content

• index
• bibliography

Summary

"The focus of this book is on how technology advances have expanded the service economy and improved customer relationships. Through a collection of research, the book presents insights into immersive consumer experiences, virtual brand presence, data-driven personalization, and other topics"-- Provided by publisher.

Authorized Access Point

Tarnanidis, Theodore. Consumer experience and decision-making in the metaverse

Admin Metadata

• Date: 2026-09-11T20:17:04.153029+00:00
• Agent: cbc
• Status: c
• Derived from: 23827442

Admin Metadata

• Date: 2026-09-11
• Cataloger id: Unknown
• Description level: http://id.loc.gov/ontologies/bibframe-2-6-0/
• Description language: eng
• Description authentication: pcc